Keep a closure notice consistent with order promises
Every unchanged product-page, checkout, shipping-policy and support promise remains part of what the store tells visitors during a closure. Establish which functions stop, the actual closure interval and which reopening commitments have an operating basis. Then compare those facts with each visible notice and automated message. Review existing orders separately: a new banner does not show that an earlier buyer received a delay notice or agreed to a changed shipment date.
For: A research-only merchant planning a holiday or other known closure while its website, order messages or support channels remain available.
A closure is not necessarily the same event for order intake, packing, carrier handoff and support. Use the actual staffing schedule and fulfillment arrangements to identify which function pauses and which continues. If checkout remains open while dispatch stops, the notice needs to explain that distinction. If a fulfillment partner remains open but your support team does not, a blanket statement that the whole operation is closed may misdescribe the situation.
Record the start and end of each confirmed interruption, including the time zone where a cutoff depends on the hour. Keep a confirmed return to work separate from a commitment to ship all waiting orders. A staffing calendar can support the former without establishing the latter. Where reopening is not confirmed, describe the known interruption and the uncertainty; do not turn a hoped-for date into a promise.
Read the promises a visitor can encounter
Compare the closure record with product availability text, handling times, checkout shipping labels, the shipping policy, contact-page hours and support response claims. Include scheduled banners, order confirmations and automatic replies that will still run while staff are away. Record whether each message was actually observed or is known only from its configuration.
A general closure banner can coexist with a more specific dispatch or reply promise elsewhere. Record that conflict rather than assuming the banner explains it away. For each affected surface, identify the exact promise, the function it depends on and the person who can correct it. Unaffected functions should retain an accurate description of the service that continues.
The FTC's truth-in-advertising guidance calls for truthful, nonmisleading and substantiated advertising, including on websites. It supports checking the basis of these statements; it does not certify a closure phrase or establish that every notice meets a legal requirement.
Separate orders already accepted from new orders
Use the open-order list to identify commitments whose stated shipment timing overlaps the closure. Preserve what those buyers were told when ordering, along with any later communication. A revised policy for future orders does not establish what happened on an existing order, and an automatic acknowledgment does not establish that a buyer accepted a delay.
Where the FTC Mail, Internet, or Telephone Order rule applies, inability to ship within the applicable promised timeline triggers delay-consent or cancellation and prompt-refund duties. The precise applicability and required handling of an order need their own assessment. The useful operational step here is to flag affected orders for that process, with an owner and the original promise, instead of treating a sitewide closure notice as the whole response.
Keep the public notice map free of buyer details. Record that an affected-order review is complete or unresolved; maintain individual notices and buyer responses in the business's authorized order records.
Publish against the operating decision and retire against the facts
For a new-order notice, assemble only supported facts: the affected function, its confirmed closure interval, what continues and any reopening or dispatch commitment the operation can support. Assign someone to check the live wording across the affected pages and messages after the change. A scheduled edit is a plan until its published state is observed.
Assign a removal or revision owner as well. When staff return, check whether normal handling and reply promises can actually resume with the orders and messages waiting. A calendar date alone does not establish that the backlog has cleared. Keep any remaining limitation accurately described.
For a scoped Prism website-review consultation, bring the affected public URLs, the conflicting promises and a nonsensitive summary of the operating schedule. Ask which policy and checkout surfaces the review will cover. Agree scope, responsibilities, fees and follow-up before work; legal applicability and any order-specific remedy are separate questions.
Closure communication map
Complete this for one real closure, then repeat the surface comparison for each affected page or message in your own records. A match requires the notice to describe the affected function and supported dates. Mark uncertain dates or unobserved messages as unresolved; do not fill them with estimates.
Worksheet entries are not submitted by Prism’s worksheet and are not saved by the site. Use record types, availability, anonymized observations, or match/mismatch results. Do not enter government identifiers, customer names or addresses, customer messages, receipt-access links, card or bank details, passwords, or keys. Send sensitive documents only through the provider’s verified secure channel.
Closure communication map. The last column is for temporary notes.
Checkpoint
Evidence to compare
Decision the comparison supports
Your finding
Closure interval
Evidence to compareApproved operating calendar, including start, end and any relevant time zone.
Decision the comparison supportsDistinguish confirmed dates from an unconfirmed reopening.
Affected function
Evidence to compareActual coverage for order intake, packing, carrier handoff and support.
Decision the comparison supportsName what stops and what continues; avoid one closure label for different schedules.
Existing promise
Evidence to compareLive dispatch, delivery or response wording, with its public location.
Decision the comparison supportsIdentify a promise the closure makes unsupported or contradictory.
Current notice
Evidence to compareObserved banner, checkout text, policy and automatic reply; label configuration-only evidence.
Decision the comparison supportsRecord where the interruption is explained and where an older promise remains.
Previously accepted orders
Evidence to comparePrivate order review against the original shipment promise; record only review status here.
Decision the comparison supportsRoute affected commitments into the applicable delay process instead of assuming a banner resolves them.
Responsible owner
Evidence to compareRole authorized to update each surface and handle affected orders.
Decision the comparison supportsAssign the specific correction and identify any unowned step.
Return to normal wording
Evidence to compareConfirmed operation after reopening, remaining backlog and observed published state.
Decision the comparison supportsRestore only the promises the operation can support, and record any limitation that remains.
These are temporary notes. Leaving or reloading this page may clear them. Worksheet entries are not sent automatically. If you copy notes into the consultation message and submit the form, Prism receives them as part of your request.
Limits
This is a communication comparison, not a determination that a particular order is covered by the FTC rule or that a notice satisfies its requirements.
A reopening date does not by itself establish a dispatch date, delivery date or support response time.
Keep customer messages, order details and payment information out of the worksheet and public consultation form.
FTC truth in advertising — checked 2026-09-28. Advertising must be truthful, nonmisleading and substantiated across media including websites. This supports comparing closure claims with operating facts, not declaring a particular notice lawful.
FTC Mail, Internet, or Telephone Order rule, seller duties — checked 2026-09-21. Where the rule applies, a seller needs a reasonable basis for the stated shipment timing; inability to ship in time requires delay consent or cancellation and a prompt refund. This page does not decide applicability to an individual order.